October 31st 2011 3:00 am PT

Xbox 360 Celebrates One-Year Anniversary of the “Kinect Effect”

This week, we celebrate the one-year anniversary of Kinect, and today we’re announcing the Kinect For Windows commercial program will launch early next year. 

The full text of the press release is below:


One year ago this week, Xbox 360 set out to change the way we interact with games and entertainment with the launch of Kinect for Xbox 360. Controller-free games and entertainment – once the stuff of science fiction – had become a reality through the magic of Kinect.  Sales immediately soared with more than 10 million Kinect sensors sold, setting the Guinness World Record as the fastest-selling consumer electronics device in 60 days along the way. Kinect opened up Xbox to a broad set of new audiences bringing new categories of entertainment to the platform.  Leading brands such as Disney, Sesame Street and National Geographic were inspired by the simplicity and intuitiveness of Kinect’s voice and gesture control technologies, developing immersive, fun experiences for everyone.    Nearly 40 world-leading entertainment providers, Comcast, Verizon FiOS and HBO GO will join current providers like Netflix, Hulu Plus and ESPN on Xbox 360 this holiday season and beyond, to deliver TV entertainment experiences that are more personal, effortless and social.

People were inspired. Six months ago, a diverse group of hobbyists and academics from around the world embraced the possibilities of Kinect. In a wave of creativity, they downloaded the Microsoft Kinect for Windows SDK and began developing creative applications and innovative uses in healthcare, education, art and so much more.  Microsoft has recognized this phenomenon as “The Kinect Effect.”

Marking the November 4th anniversary of Kinect, Xbox 360 today announced that the Kinect for Windows commercial program will be launched early next year. The commercial program will give businesses the tools to develop applications that not only could improve their own operations, but potentially revolutionize entire industries. To date, more than 200 businesses worldwide—including Toyota, Houghton Mifflin Harcourt and Razorfish— have joined a Kinect for Windows pilot program to begin exploring the possibilities of Kinect. While no one knows what the future holds, if the past year is any indication, it’s going to be inspiring.

For more information on the “Kinect Effect,” please visit:

· www.xbox.com/kinecteffect

· www.microsoft.com/presspass

· www.xbox.com/press

Kinect By Larry Hryb, Xbox LIVE's Major Nelson

  • http://twitter.com/williamronholm Anonymous

    Sounds amazing, can’t wait to see the results.

  • Doug Sims

    This is wonderful news! However, you forgot to mention that the hacking community was using the Kinect in amazing ways one year ago today. It just took you guys 6 months to catch up (with the official Windows drivers).
    Either way, great success, and great device.

  • http://www.timacheson.com/ Tim Acheson

    I have glimpsed the future.

  • http://twitter.com/Navarin Bennijin Turbo

    Still hardly any games for gamers though.

  • aStrangeDisease

    I knew Kinect would change the word. This is just the beginning. I can’t watch a movie anymore without telling my Xbox to pause. Even if it’s not playing on the Xbox! Picking up a remote is so last century.

  • http://pulse.yahoo.com/_QTLTKKCD2PJT42XZ7LALCXRX5Q claudio

    It seems that Kinect is really great… except for a little thing: the GAMES. I mean the actual games.
    “2011 will be the year of kinect”… yeah, sure, and the only decent titles after 1 year are Child of Eden (3rd party) and an XBLA sold as retail like Gunstringer (not 1st party when it was released).
    Good work, really…

    • Anonymous

      They may not be your thing but the two Dance Central titles absolutely, 100% fit into the “decent titles” list. I would also put Kinect Sports (the first one) on that list as well.

      • http://twitter.com/Navarin Bennijin Turbo


        • Anonymous

          What about casual? Yeah, they skew more casual but they’re still great games no matter what the audience.

  • ElektroDragon

    What about Frontier FIOS which used to be Verizon FIOS! Please tell me I don’t get left out because Verizon abandoned us!

  • http://www.facebook.com/people/Rabbitc-Finklestein/100002063064487 Rabbitc Finklestein

    “the Kinect Effect”…or “the useless box that sits on my tv”

  • Anonymous

    Still waiting for the Kinect Effect to bring some games out. This is all like putting the horse before the cart, whatever that means.

    • Peter M.

      Big Park, Rare, Lionhead, good science, twisted pixel: Most of microsofts own studios are working on kinect games. And there’s also the crytek kinect game and kinect star wars and the japanese games like diabolical pitch and project draco.
      They are putting more effort in kinect than in anything else right now.

      • Anonymous

        bums me out that that is all we can expect from Microsoft now and day and in the future. kinect kinec kinect….screw the real gamer….

    • Michael Parent

      Uh you mean cart before the horse…

  • http://www.facebook.com/john.steinhelfer John Steinhelfer

    not to be that guy but when is the dashboard preview gonna be rollin out lol

    • http://twitter.com/Navarin Bennijin Turbo

      Freaking THIS, previous previews have begun a month before it’s rolled out and now I’m thinking all we’re gonna do is get it the day before.

      “Follow me on Twitter for updates!” – I am, there haven’t been any.

  • Anonymous

    1 year since kinect came out.
    2 years since kinect announced
    3 years since Microsoft stopped caring about making great video games for the xbox 360.  Just Halo Gears, Forza, Fable pretend Cod is exclusive, rinse and repeat. (though Alan Wake is great)

    What do gamers have to look forward to until Halo 4 comes out?  Kinect titles, yipeeeee!!!!!  Microsoft had a chance to revive Mechwarrior series….Free 2 Play exclusive for PC lol….

    Charge for xbox live…..charge to use things like facebook and lastfm when we already pay for our internet every month and can use it at no extra cost on our pc AND it’s superior lol.

    Take the hundreds of millions of dollars made just from xbox live alone and use it in the minimalist way possible in actually ending this gen strong with the respect of gamers….

    instead waste all that money on a product that will be forgotten when the next gimmick comes out….instead of putting that money towards creating new franchises that will be remembered, enjoy petting a virtual bear and dancing in front of your tv.

    Microsoft Gaming Division, FTW!!!!

  • http://pulse.yahoo.com/_IYJZIND32CDQU6JCLHUDFWPEAE Thulsa Doom

    The Kinect has failed to deliver ANYTHING for hardcore gamers who helped launch Microsoft into the gaming world.  Focusing all of the developers to make games for this boring device instead of producing new and original IPs is pretty freakin’ stupid.  Besides Gears, Halo, and Forza.. where are the other quality original titles?  Gunstringer, Dance Central, Fruit Kinect, etc. just don’t cut it.  Most true gamers never play them  or desire to play them.  This gimmick has a year under it’s belt and I still don’t want to buy it.  My niece loves it.. for about 30 minutes and she is in the key demographic for the Kinect.