Phil Spencer, Head of Gaming at Xbox, discusses a major update to the Xbox Game Pass program. Details below:
When we launched Xbox Game Pass in June 2017, we knew we wanted to craft a service with gamers in mind. That meant a diverse, expanding library of over 100 games and counting, matched with one monthly price and unlimited access to download and play full-fidelity experiences.
We’ve been blown away by the incredible response. Following launch, we heard from fans around the world who wanted Xbox Game Pass in their country. In September, we expanded globally and Xbox Game Pass is now available to fans in 40 countries. We’ve also continued to expand the catalog with new games added to the Xbox Game Pass library every month, so there is always something new to play.
We know our fans value having a variety of games to play at a low monthly price. We’ve also heard from fans that the ability to play new blockbuster games in Xbox Game Pass is important. So we’ve continued to explore new ideas to make this possible.
Today, we’re excited to announce plans for a major expansion to Xbox Game Pass that underscores our commitment to deliver our fans the ultimate gaming subscription service.
Moving forward, we plan to release all new Xbox One exclusive games from Microsoft Studios into Xbox Game Pass on the same date as their global release. This means that when Sea of Thieves launches on March 20, it will be included in Xbox Game Pass to all members.
This plan to bring new games timed with their global release into Xbox Game Pass not only includes announced titles like Sea of Thieves, State of Decay 2, and Crackdown 3 but future unannounced games from Microsoft Studios including new iterations of our biggest Xbox One exclusive franchises such as Halo, Forza and Gears of War, on the same day they launch.
Our fans have also asked for more choice in the subscription offerings available for Xbox Game Pass. As part of today’s library expansion, we are also pleased to announce that we are working closely with our retail partners, such as GameStop, to offer a 6-month Xbox Game Pass subscription card for those fans who look for a variety of ways to purchase and enjoy new games and services. The 6-month Xbox Game Pass subscription card will be available at select retail partners for $59.99 beginning March 20. By working closely with retail partners, Xbox Game Pass will have valuable ambassadors in popular destinations for gamers to discover new and exciting games and enjoy community.
With the addition of more great games, new blockbuster releases and a new subscription offer, we are giving fans more choice and value in how they discover and enjoy games – purchase games for their permanent library or play through Xbox Game Pass for one low price.
We’ve only scratched the surface of the opportunity this new model brings to the industry and what we can deliver to our fans. We firmly believe Xbox Game Pass will be a catalyst to create new opportunities for game developers and publishers to innovate in the way games are developed and delivered, leading to entirely new ways to play.
We’re truly humbled by the incredible response we’ve received to date for Xbox Game Pass, and we look forward to offering an unprecedented choice and value with Xbox Game Pass this spring and beyond.